Sam Mathers is the CEO and Founder of Fitter Futures based in Brisbane, Australia, and a Director on the Board of Brand X.
Fitter Futures has been a Brand X Training Centre since its inception in 2016, and is one of only 4 Brand X Labs in the world. Fitter Futures has a unique business model, establishing itself as an industry leader in the niche market of youth functional movement, strength & conditioning.
For 3 years, Fitter Futures delivered youth programs exclusively. Unlike its competitors, Fitter Futures has a primary focus on youth programs as a key differentiator in the form of memberships, school programs, sporting club partnerships and The Athlete Academy. Revenue from youth programs make up more than 60% of annual revenue for Fitter Futures.