Premium service facilities don´t give discounts!

When you run a business, it´s important to understand your market and to understand your own services. You seldom see premium brands giving discounts or giving things away for free, do you? The reason is, they don´t HAVE to because their brand, and their services/products are so strong that people are willing to pay for them.

Help More By Adding Personal Training

You need to understand and accept the role of being the expert. If you are comfortable in your belief that your services are great and that you know how to best help your clients, then it gets easy to say: ”based on your current status and your goals, this is what I recommend for you”

D-A-CH BEST affiliates

This weekend I had the honour to give a small lecture/workshop at the CrossFit Affiliate gathering in Hamburg. Many of owners are our own islands and usually never see or […]

Don´t wait for the crisis

In case you have even been to one of the Coaches Congress events you might have noticed that a common theme, for many of the speakers at Coaches Congress, is […]

Mentorship- the best shortcut

Six months ago, I invested in the Tinker Program that Two Brain Business offers. That investment was HUGE for me. It took some guts to press the button, trust me.

Why Coaches Congress came to Berlin

2019 I went for the first time to Coaches Congress in Stockholm to see Greg Glassman, Chris Cooper, Roty McKernan et al. I was not prepared on all the great […]