{"id":10585,"date":"2025-09-03T09:42:36","date_gmt":"2025-09-03T07:42:36","guid":{"rendered":"https:\/\/coachescongress.com\/madrid\/?post_type=speakers&#038;p=10585"},"modified":"2025-11-30T15:59:05","modified_gmt":"2025-11-30T14:59:05","slug":"miguel-borlido","status":"publish","type":"speakers","link":"https:\/\/coachescongress.com\/madrid\/speakers\/miguel-borlido\/","title":{"rendered":"Miguel Borlido"},"content":{"rendered":"\n<p><strong>Mastering sales and marketing<\/strong><\/p>\n\n\n\n<p><strong>What you will learn:<\/strong> <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sell the result, not the membership<\/li>\n\n\n\n<li>Marketing is about targeting and collaboration<\/li>\n\n\n\n<li>Your best sales people are your customers. <\/li>\n<\/ul>\n\n\n\n<p><strong>More about Miguel:<\/strong><\/p>\n\n\n\n<p>Miguel has over 15 years of experience in investment banking, specializing in working capital and trade finance. He is the co-founder of CrossFit Viana do Castelo, the largest CrossFit box in Portugal by number of athletes, and also co-founded Hybrid Day, the second-largest fitness competition in Iberia after Hyrox.<\/p>\n\n\n\n<p>Holding a degree in Business Management, Miguel has a strong passion for marketing and sales. He is an enthusiastic entrepreneur and sports advocate, combining his business expertise with his love for fitness.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"featured_media":10589,"template":"","class_list":["post-10585","speakers","type-speakers","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/speakers\/10585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/types\/speakers"}],"version-history":[{"count":2,"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/speakers\/10585\/revisions"}],"predecessor-version":[{"id":11312,"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/speakers\/10585\/revisions\/11312"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/media\/10589"}],"wp:attachment":[{"href":"https:\/\/coachescongress.com\/madrid\/wp-json\/wp\/v2\/media?parent=10585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}