39% of Small Businesses Don’t Pay Themselves Minimum Wage – Tracy’s made it her mission to transform overwhelmed gym owners so their bank balance is as healthy as they are.
Tracy’s Story: From Burnout to Breakthrough
Twenty years ago, Tracy was running her business from a cramped spare room, juggling everything as a single mum, with zero ‘me’ time. She was her own lowest priority and heading for classic burnout.
She even ended up in hospital during year-end – that’s when she knew something had to change! The transformation? Tracy figured it out. She built and sold an award-winning business, became a best-selling author, and now lives her dream life in Spain while helping business owners master their numbers without losing their sanity.
Why Gym Owners & PTs Struggle With Numbers
They got into fitness to change lives, not to wrestle with spreadsheets. But here’s the thing – their members’ transformations depend on their business staying healthy too.
The most common struggles Tracy sees:
- Revenue is good, but where’s the profit going?
- Cash flow feels like a roller coaster
- They’re working harder, not smarter
- The business runs them instead of them running it
- They know their members’ body fat percentages better than their profit margins
What If Business Numbers Were As Clear As Training Programs?
Tracy helps gym owners and PTs make understanding business finances as straightforward as designing a workout plan. That’s exactly what she achieves through Money Metrics Academy.
Just like they wouldn’t train without tracking progress, they shouldn’t run their business without knowing these key numbers:
- True profit per member
- Which services actually make money
- How to pay themselves first (yes, really!)
- The 6 make-or-break numbers every gym owner must know
“She’s Been There. Done That.”
Tracy has spent over 20 years helping business owners extract more profit and more time from their businesses. She’s seen the same issues time and time again – especially in the fitness industry where passionate business owners get so focused on their clients’ results that they neglect their own business health.
Tracy’s mission? To be the mentor she wishes she’d had when she started – someone who’s actually built, grown, and sold a successful business while maintaining sanity and work-life balance.
Find out more here
