Dan Aguilera

Breaking the Overwhelm Cycle: How to Regain Control, Find Clarity, and Actually Enjoy Business Again

What you will learn:

Gym owners don’t struggle because they’re lazy — they struggle because they’re stuck in a loop of doing everything, all the time. This session helps them zoom out, simplify, and install the systems that give time and freedom back.

You don’t need more motivation — you need a structure that stops the firefighting. This is how we reduce overwhelm and build real momentum.

Just like many gyms are built to serve but feel broke by design, this talk helps you shift from reactive chaos to proactive clarity.

Many gyms are doing everything right from a fitness standpoint — but they’re still barely scraping by. This talk outlines why your product isn’t just your programming — it’s the entire client experience.

More about Dan:

Dan is a fitness entrepreneur, author, mentor, and speaker with over 26 years in the industry. Starting as an instructor in 1999, he quickly built a strong client base and launched his own personal training company, securing contracts with 30+ gyms and expanding his team. His innovative group personal training model evolved from outdoor boot camps into multiple full-time fitness facilities offering large group PT, semi-private PT, and high-end personal training.

Recognized for his expertise in scalable business models, Dan became a sought-after consultant. He co-authored a weight loss program for one of the UK’s largest health club chains and developed retention strategies, staff training, and programming focused on nutrition, exercise, and mindset. His systems have helped countless gym owners optimize operations and boost profitability.